You can add a Countdown widget to ads. This will show the seconds and minutes ticking away until your specified time. We believe the widget is especially helpful when designing creatives for time-limited offers (eg Black Friday), movie or TV series releases, product or website launches etc. Learn how to use the Countdown feature in detail.

Each asset's optimization can be changed inside the platform. This will help you use higher quality images for logos/CTAs or lower quality for background assets. Bear in mind that increasing the quality results in a larger load size, and decreasing the quality could also lower campaign performance. We automatically optimize all assets with our proprietary AI algorithm, so use this only for special cases. To start, click on "Change optimization" for the specific asset. Use the "Optimize more" or "Optimize less" buttons to see real-time results of optimized asset. Drag the slider to compare the original and optimized assets. When the optimized size and quality looks ok, then click "Save".

Responsive creative can have size-specific assets and tracking. This will enable you to select a logo format or CTA asset that are better suited to a specific placement size. You can also use different global asset, asset-specific URLs or tracking for any placement size. Read more about these changes in detail.
​These feature is available only for 🄴🄽🅃🄴🅁🄿🅁🄸🅂🄴 🄿🄻🄰🄽.

We have started to release map layout case-by-case. You can choose locations (enter manually or upload a CSV with location info) and ad viewer can see and select them on the map. To enable this feature, email us the request at [email protected], or click the messenger icon in the bottom right corner of the screen.

We restructured Additional assets and Effects. First, the "Additional assets" tab is now named "Extras". You can find the logo and CTA assets and overlay elements here. Secondly, we moved the snow and hearts effects from "Options" tab to "Extras" tab under "Effects and Widgets" heading. This change was needed to make room for a new awesome widget ... Countdown ⏲

You can see all new layouts highlighted in the Layout Gallery with "NEW" label.

And 15+ small improvements